designing your real estate website Guide - a step by step guide for realtors

Professionally created real estate websites are one of your best marketing assets. In order to present your best image, key steps are necessary to lay the foundation for bringing the maximum return on your real estate website investment. The following outline will help you prepare for the standard work flow for making your website a reality as quickly as possible:

1. Visit our custom website samples page and our Agent Select Pre-built sites and choose the real estate website package you need. Not the website package you can afford. Reason: Go into your project with eyes wide open as to what your Internet website marketing competition is. IMC's real estate websites are designed so that you can add on modules at a later time as your marketing budget allows. Sooner is always better than later.
   
   
2. The fastest way to research the website competition in your area is to do several key word searches and see what features top ranking real estate websites are using. Are they using blogs, neighborhood news articles, or plenty of city and community information on their home page?
   
   
3. Determine what real estate package you will start with and a tentative timeline for adding any additional features. Discuss this with IMC at the outset to make sure the underlying framework is in place to make the add-ons quickly. Determine your color theme, page layout template and any custom graphics work, such as a custom home page.
   
   
4. If you do not already have a domain name (such as www.yourrealestatesite.com), go to our domain search page to locate a good domain name for your new website.
   
5. Keep the project on the hot burner until it is completed. With IMC's proven website design, any delays in the time to deployment may be postponing your arrival of great leads. This is also a good time to review your advertising material and make sure your website's URL is on all of it.
   
   
6. When your real estate website is finished and online, celebrate and congratulate everyone who put the hard work. Maximize your website's impact by sending emails notifying clients, any mortgage brokers, credit unions, or bankers with whom you work of your new website

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